At the age of 23 he bought his first business, a small catering franchise, and doubled its turnover in the first year.
A few years later he and his family took control of the entire franchise group. Craig oversaw the rebranding and introduced new marketing and operations systems which resulted in rapid growth, over 70 franchises, and being listed in BRW’s Top 100 Fastest Growing Private Companies for 3 consecutive years.
After a stint in radio where he ran the sales operations for 2 stations, Craig purchased a small Newcastle advertising agency which he soon rebranded as Sticky.
Since 2005 Craig has worked with dozens of companies helping them grow through better advertising and marketing.
Craig has contributed to 3 international marketing books, contributes a monthly marketing column to the Newcastle Herald and is regularly called upon for marketing and business commentary by the media.
We’ve been working with Sticky Digital for the last six months…and the results have been spectacular…attracting well over double the amount of organic search traffic in a very short space of time. I wouldn’t hesitate to recommend Sticky to anyone looking to increase their visibility online.
Sticky developed a reliable and effective web site and their excellent SEO services has resulted in significant business for the firm on an ongoing basis. We continue to rely on Sticky to provide our business with a competitive advantage.